Rob Mills has been upped to executive vice president of unscripted and alternative entertainment at Walt Disney Television, expanding his role to lead the newly formed alternative programming production unit, Walt Disney Television Alternative.
“I am honored to be leading this new enterprise as our company continues its efforts to grow the direct-to-consumer business and build on our success at ABC,” said Mills. “I am incredibly grateful to Dana Walden, Craig Erwich and Craig Hunegs for this tremendous opportunity and look forward to collaborating with the talented teams within this expanded portfolio to develop and produce a higher volume of culturally defining unscripted television.”
Mills will report to Walt Disney TV entertainment president Craig Hunegs.
“Rob is a respected and accomplished innovator in the unscripted business and his success is reflected in the countless hours of compelling content he has long championed,” said Craig Erwich, president of Hulu Originals and ABC Entertainment. “This promotion is not only a well-earned next step in his career, it also demonstrates our commitment to the type of groundbreaking programming that Rob’s team is known for.”
Said Hunegs: “Rob Mills is one of the premier developers of unscripted programming in the industry. We are excited to expand his role to run a new business unit devoted to creating alternative hits for every Disney platform and to produce more of this dynamic programming than ever before.”